Design and Testing Challenges of Consumer Devices in High Volume Manufacturing

Mr. Bela Szendrenyi
Senior R&D Design Consultant Advantest America Inc.

Cerent Engineering Science Complex, Salazar Hall 2009A
4:00 PM

Abstract – Ever wondered how can be cell phones and other electronic gadgets produced so inexpensively that service providers are giving those away for just about a few Dollars? One example is a recent iPhone3 deal for 99 cents… Even if some cost is recovered with monthly locked-in fees, production cost is counted barely 18-23% of actual consumer price. So how are these complicated Silicon chips manufactured and fully tested for under a Dollar? Ever increasing system requirements and mushrooming number of cell channels in USA, Japan, and Europe – require 25-30 different type, altogether few hundred actual measurements done during production of these devices. Consumer expectation is that these phones are fully tested, and all functions work properly. In this presentation we are going to take a quick look at every step of the challenge: automated test system, handler interface, on-wafer measurements, DUT board design, high frequency signal and power integrity! Come and take part of the technical journey the practicing engineer needs to cover in production of these tools of our everyday life.

Mr. Bela Szendrenyi is a lead contributor of the development team in the Test Cell Innovation Group at Advantest America, Inc. He has an MSEE in Telecommunications from the Technical University of Budapest, Hungary. In 1984 Bela joined the Research Institute of Technical Physics for the Hungarian Academy of Sciences where he participated in the high frequency GaAs device development as a Research Fellow. In 1991 he moved to Canada, then few years later to California, where he worked for Gigahertz Technologies, Maury Microwave Inc., Agilent Technologies, and Verigy Inc. companies on various high frequency and high speed programs. Bela and wife, Gyongyi, have two university-age kids and they all live in Santa Rosa. In his free time he likes various sport and outdoor activities, with family.